PepsiCo Design & Innovation Center | NYC

Senior Design Strategist, Regenerative Futures / 2023 - Present
Trends Team, Curating member / 2024 - Present

Focus on creating regenerative and sustainable futures for the organization through system thinking, strategic foresight, business model innovation and circular economy. Part of the PepsiCo Design & Innovation Center in NYC.

ADPList | Remote

Design Mentor, ID + Sustainability / 2023 - Present
Super Mentor Award - Top 1% in Design Expertise / Aug 2023

Sharing knowledge and insights with fellow designers and global community of mentors and learners. Focus on industrial design, design career advice, and integrating sustainability to your practice.

Heyday.co | Remote

Design Lead, Brand + Product Innovation & Strategy / 2022 - 2023
Skincare & Beauty Category / 2022-2023
Home & Baby Category / 2022

Heyday is a platform for brand creation, owning 15+ digitally native brands, we are pioneering a digital-first approach to building the next-gen consumer products company.

Overseeing product innovation strategy and building industrial design & visual brand language for 4+ digitally native consumer brands, including Risa x Eva Longoria, Zitstika.

Pensa | NYC

Senior Industrial Designer & Innovation Consultant / 2020 - 2022
Industrial Designer / 2017-2020
Industrial Design Intern / 2017

As a senior designer, I lead projects and teams. We create product experiences that improve and enrich people's lives. Working at the intersection of design and invention, we bring creative energy and technical expertise to solve complex problems.

We work beyond just the product, thinking holistically about the brand, the system, the connected services, the potential digital, physical interaction, for clients that range from Fortune 500 to small startups such as SodaStream, Claritin, Quaker Oats, Hot Tools, PepsiCo, Bayer, Zero Halliburton, Oxo, Diggs, Drinkfinity, Lotik and more

Josh Owen Studio | Pittsford, NY

Designer, Staff / 2015 - 2017
Responsible of maintaining the exceptional standards of Josh Owen studio's graphic, product, and exhibition design. Focus on kitchen tabletop accessories and information architecture of the book Lenses For Design (2016), with the logistics and marketing coordination for products launch and delivery to market.

Starry Internet | NYC

Design Intern / 2016
Joining the internet start-up team to strengthen the products’ brand language and improve the product's out-of-the-box experience.

Movo Gelato | Hangzhou, China

Design Intern / 2015

RIT Tutor Program | Rochester, NY

Jr Program Manager / 2013-2015


Education

Rochester Institute of Technology, Rochester NY USA
BFA in Industrial and Product Design with concentration in Psychology
GPA 3.9 / Alfred L. & Ruby C. Davis Leadership Award 2014 / Legacy Leadership Award 2016 / Outstanding Undergraduate Scholar Award 2016
Class of 2016

Fudan University, Shanghai China
International Summer Session - Class of 2011

Liceo Linguistico Umanistico G. Pascoli di Firenze IT
Esame di maturità 100 / Lingue Inglese, Francese, Spagnolo, Latino
Class of 2012

Lycee Jacques Ruffier, Academie de Montpellier a Limoux, FR
Italy-France Exchange Program - 2010

-

d.MBA, US
Business for Designers Masterclass
Issued May 2024

Royal College of Art, London UK
RCA x Design for Good Academy Course
Issued Jun 2024

University of Exeter Business School, Exeter UK
Circular Economy & Innovation Course
Issued Dec 2023

UnSchool, US
System Thinking Course
Issued Mar 2024


Proficient

Software
Sketch, Figma, Miro, Invision, Rhino, Keyshot, Adobe Photoshop, Illustrator, InDesign, XD, Midjourney, Monday.com, Jira, Midjourney, Dall-e, Viz.com, Pika AI

Skills
Branding, Design Thinking, User Research, Design Strategy, System Design, Futures Thinking, Interaction Design, Service Design, System Design, Wireframing, Journey Mapping, Iterative Sketching, Prototyping, 3D Printing, Brainstorm Workshops

Patents

Snack Cup Utility Patent - Pending
Tether Mat Utility Patent - Pending
Straw Training Cup Design Patent - Pending
Pet Passenger Carrier, Design Patent

Honors

BeMore Festival 2024 | Invited Speaker for “Groundbreaking Work”
Sustainability 101: Getting Started in Circular Economy as a Designer
Sep 2024 - ADPList

FastCompany Innovation by Design Award 2024 | Automotive category, Finalist
Jul 2024 - FastCompany

Designing with AI Deep Dive 2024 | Invited Panelist
Future-Proofing Design Ops in the Age of AI
Apr 2024 - Industrial Design Society of America

Women Leadership Summit 2024 | Invited Speaker
Embracing Authenticity for Innovation
Feb 2024 - RIT Leadership Academy @Saunders

Good Design Award 2023 | Winner
Dec 2023 - Good Design Award

RIT Industrial Design Program | Invited Guest Speaker
Professional Practice Class, undergrad senior course
Oct 2023 - Rochester Institute of Technology

Advancing and Diversifying the US Bioeconomy Workshop
Sept 2023 - NewLab New Climate Futures for NYC Climate Week 2023
Selected entrepreneurs, technology developers, policy makers, investors, industry experts, community leaders

ADPList Super Mentor | August Top 1% in Design Expertise Award
Aug 2023 - ADPList

IDEA 2022
Oct 2022 - International Design Excellence Award

Say It Skillfully, Ep Nov 1 | Invited Guest
Nov 2022 - Apple Podcasts

Vignelli Center of Design Studies x Corning Museum of Glass Workshop
Jun 2022 - Vignelli Center of Design Studies
Selected artists, designers & visionaries

IDEA 2021 | Silver Award
Oct 2021 - International Design Excellence Award

RIT Industrial Design Program | Invited Guest Speaker
Industrial Design Studio Class, undegrad senior course
Jan 2021 - Rochester Institute of Technology

Good Design Award 2020 | Winner
Dec 2020 - Good Design Award

FastCompany Innovation by Design Award 2020 | Best Design of North America category
Oct 2020 - FastCompany

The Rookies Award 2017 | Industrial Design Finalist
Jun 2017 - The Rookies

Anticipation, Solo Exhibition
Dec 2016 - Dyer Arts Center Gallery

Metaproject 06 Competition | Winner
Apr 2016 - Rochester Institute of Technology

International Conference on Pervasive Computing & Communication 2016 | Research Paper Co-Author
Pulse: An infrastructure for collection of audience heartbeats for music visualization
Mar 2016 - PERCOM, Sydney Australia

IDSA Student Merit Award RIT Finalist
Mar 2016 - Industrial Design Society of America

In The Mix, Exhibition
Nov 2015 - RIT City Art Space Gallery